Graves, P. (2010). Consumer.ology: The market research myth, the truth about consumers and the psychology of shopping. Nicholas Brealey.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रGraves, Philip. Consumer.ology: The Market Research Myth, the Truth About Consumers and the Psychology of Shopping. Boston [Mass.]: Nicholas Brealey, 2010.
एमएलए (8वां संस्करण) प्रशस्ति पत्रGraves, Philip. Consumer.ology: The Market Research Myth, the Truth About Consumers and the Psychology of Shopping. Nicholas Brealey, 2010.
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