The new rules of marketing & PR
how to use social media online video mobile applications blogs news releases & viral marketing to reach buyers directly
The new rules of marketing & PR
how to use social media online video mobile applications blogs news releases & viral marketing to reach buyers directly
Book - 2011
Saved in:
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| Barcode | Status | Material Type | CallNumber |
|---|---|---|---|
| 37413313588149 | 可用 | Non-fiction | 658.872 SCOTT |
| 主要作者: | |
|---|---|
| 格式: | 圖書 |
| 語言: | English |
| 出版: |
Hoboken, N.J. :
John Wiley & Sons,
c2011.
|
| 版: | 3rd ed. |
| 主題: |
MARC
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| 008 | 110404s2011 njua 001 0 eng | ||
| 010 | |a 2011014480 | ||
| 020 | |a 9781118026984 (pbk. : acid-free paper) | ||
| 020 | |a 1118026985 (pbk. : acid-free paper) | ||
| 035 | |a (OCoLC)704380081 | ||
| 040 | |a DLC |c DLC |d YDX |d BTCTA |d YDXCP |d VP@ | ||
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| 049 | |a UAGA | ||
| 082 | 0 | 0 | |a 658.8/72 |2 22 |
| 092 | 0 | |a 658.872 SCOTT | |
| 100 | 1 | |a Scott, David Meerman. | |
| 245 | 1 | 4 | |a The new rules of marketing & PR : |b how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / |c David Meerman Scott. |
| 246 | 3 | |a New rules of marketing and PR | |
| 250 | |a 3rd ed. | ||
| 260 | |a Hoboken, N.J. : |b John Wiley & Sons, |c c2011. | ||
| 300 | |a xxxii, 366 p. : |b ill. ; |c 23 cm. | ||
| 500 | |a Rev. ed. of: The new rules of marketing and PR. 2nd ed. c2010. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Public relations. | |
| 700 | 1 | |a Scott, David Meerman. |t New rules of marketing and PR. | |
| 998 | |a 2011.09.22 | ||
| 999 | f | f | |i 35fe6f2d-1585-5dbe-9c64-b966da5ed26d |s bcdbebef-c0fb-5d2e-9983-8bea803ff7fd |t 0 |
| 952 | f | f | |p Standard Circulation |a City of Spokane |b Spokane Public Library |c Branches |d Central |t 0 |e 658.872 SCOTT |h Dewey Decimal classification |i Non-fiction |m 37413313588149 |