Starting an online business
all-in-one
Starting an online business
all-in-one
Book - 2025
Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace.
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| Barcode | Status | Material Type | CallNumber |
|---|---|---|---|
| 37413322293350 | Checked out | New Adult Non-Fiction | 658.872 BELEW |
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, NJ :
John Wiley & Sons, Inc.,
[2025]
|
| Edition: | 7th edition. |
| Series: | --For dummies.
|
| Subjects: |
MARC
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| 100 | 1 | |a Belew, Shannon, |e author. |1 https://id.oclc.org/worldcat/entity/E39PCjM7CC3HcWFBckVcpbgRJC |0 http://id.loc.gov/authorities/names/no2006119010 | |
| 245 | 1 | 0 | |a Starting an online business : |b all-in-one / |c by Shannon Belew and Joel Elad. |
| 246 | 3 | 0 | |a Starting an online business for dummies |
| 250 | |a 7th edition. | ||
| 264 | 1 | |a Hoboken, NJ : |b John Wiley & Sons, Inc., |c [2025] | |
| 264 | 4 | |c Ã2025 | |
| 300 | |a xvii, 668 pages : |b illustrations ; |c 24 cm. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 490 | 1 | |a For dummies | |
| 500 | |a Includes index. | ||
| 520 | |a Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. | ||
| 505 | 0 | |a Introduction -- Book 1: Start-up essentials. Starting from scratch ; Turning ideas into a viable business ; Getting real: creating a usable business plan ; Funding your online business ; Creating policies and managing compliance to keep it real -- Book 2: Legal and accounting. Minding the law ; Choosing the right foundation: from partnerships to corporations ; The trademark-and-copyright two-step ; Accounting for taxes (and then some) -- Book 3: Website functionality and aesthetics. What's in a (domain) name? ; Designing for user experience ; Serving up your site ; Developing content that satisfies visitors and search engines ; Going beyond beta and launching your site -- Book 4: Online and operating. Determining your revenue model ; Making money with affiliate programs ; Paying with the right payment options ; Putting the (shopping) care before the horse ; Taking inventory ; Fulfilling expectations and orders -- Book 5: Managing security risks. Understanding security and your risks ; Developing a plan: security and business continuity ; Spotting and thwarting bad actors, hackers, and more ; Locking down your site and your business -- Book 6: Online marketing basics. Jump-starting traffic and driving sales ; Influencing for attention and customers ; Web marketing at work ; Analyzing and monitoring your customers ; Mastering search engines, optimization, and rankings -- Book 7: E-commerce fundamentals. Starting up with e-commerce functionality ; Web-ify your store with Shopify ; Making eBay THE way ; Posting pictures for profit -- Book 8: E-commerce trends and market opportunities. Discovering niche markets ; Becoming a social influencer for real dollars ; Evaluating the SaaS model: selling software and apps ; Generating efficiencies and opportunities with AI, ChatGPT, and more ; Building a POD (print-on-demand) business ; Growing beyond borders: the international market -- Book 9: E-commerce advanced. Mapping the digital buyer's journey ; Getting personal with content marketing ; Overhauling an aging online business ; Expanding products to increase stagnant sales ; Transitioning a small site into big business. | |
| 650 | 0 | |a Business enterprises |x Computer networks. |0 http://id.loc.gov/authorities/subjects/sh95010396 | |
| 650 | 0 | |a New business enterprises |x Management. | |
| 650 | 0 | |a Internet marketing. |0 http://id.loc.gov/authorities/subjects/sh95005028 | |
| 650 | 0 | |a Electronic commerce. |0 http://id.loc.gov/authorities/subjects/sh96008434 | |
| 650 | 0 | |a Web sites |x Design. |0 http://id.loc.gov/authorities/subjects/sh98000035 | |
| 650 | 0 | |a Fund raising. |0 http://id.loc.gov/authorities/subjects/sh85052363 | |
| 700 | 1 | |a Elad, Joel, |e author. |1 https://id.oclc.org/worldcat/entity/E39PCjDTbpXk6CgGVpppx4jDdP |0 http://id.loc.gov/authorities/names/no2005002164 | |
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