Programmatic Advertising Foundations
online class - 2017
Find out how to automate digital media buying and create more efficient, better targeted campaigns. Learn the fundamentals of programmatic advertising.
محفوظ في:
Holdings -
| مؤلف مشترك: | |
|---|---|
| مؤلفون آخرون: | |
| التنسيق: | الكتروني الفيديو |
| اللغة: | English |
| منشور في: |
Carpenteria, CA
lynda.com,
2017.
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| الموضوعات: | |
| الوصول للمادة أونلاين: | Click here for information and access to this online class. |
MARC
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| 092 | 0 | |a ONLINE CLASS | |
| 100 | 1 | |a Brits, Adriaan, |e speaker. | |
| 245 | 1 | 0 | |a Programmatic Advertising Foundations. |h [online class] / |c with Adriaan Brits |
| 264 | 1 | |a Carpenteria, CA |b lynda.com, |c 2017. | |
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| 500 | 0 | |a 09/06/2017 | |
| 511 | |a Presenter: Adriaan Brits. ["a", "Adriaan Brits is a digital marketing consultant who specializes in optimizing campaigns and conversion rates. Through his agency, adriaanbrits.com, he specializes in pay-per-click (PPC) campaign management and conversion rate optimization with Bing Ads, Google AdWords, and LinkedIn Marketing Solutions. Adriaan consults on analytics, programmatic media buying, database marketing, and digital copywriting. He enjoys leveraging competitor data to help companies revamp their content, marketing, and digital strategy, and to analyze the results. Adriaan holds an MSc in marketing from Oxford Brookes University and is constantly updating his skills to help businesses tap into the latest digital marketing solutions."] | ||
| 520 | |a Find out how to automate digital media buying and create more efficient, better targeted campaigns. Learn the fundamentals of programmatic advertising. | ||
| 520 | |a How do you buy ads when the customer can be anywhere, at any time? Programmatic advertising automates digital media buying. By using software and algorithms to select buys, your ad placement becomes more nimble and efficient. You can be exactly where the customer iśinstantly. Here marketing expert Adriaan Brits shows members the fundamentals of programmatic advertising. Learn how to examine audience insights and pick a real-time advertising platform that can help you understand when and where to place ads. Discover how to target advertising for video, mobile, and apps, and work with LinkedIn, Facebook, and the Google Display Network. Plus, find out how to create campaigns, use advanced targeting to reach B2B decision makers, and act on valuable audience insights. | ||
| 538 | |a Latest version of the following browsers: Chrome, Safari,Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScriptand cookies must be enabled. A broadband Internet connection. | ||
| 653 | |a Streaming video | ||
| 653 | |a Business | ||
| 653 | |a Google AdWords | ||
| 653 | |a Advertising | ||
| 710 | 2 | |a Lynda.com (Firm) | |
| 856 | 4 | 0 | |u http://www.lynda.com/Google-AdWords-tutorials/Programmatic-Advertising-Foundations/601814-2.html?org=spokanelibrary.org&utm_source=marc |z View course details on lynda.com |y Click here for information and access to this online class. |z You will be leaving Spokane Public Library's website. |t 0 |
| 998 | |a 2017.09.13 | ||
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