Writing to persuade

how to bring people over to your side

Writing to persuade

how to bring people over to your side
Trish Hall
Book - 2019

"In the tradition of The Elements of Style comes Trish Hall's essential new work on writing well--a sparkling instructional guide to persuading (almost) anyone, on (nearly) anything. Drawing on her vast experience editing everyone from Nobel Prize winners and global strongmen (Putin) to first-time pundits (Angelina Jolie), Hall presents the ultimate guide to writing persuasively for students, job applicants, and rookie authors looking to get published. She sets out the core principles for connecting with readers--laid out in illuminating chapters such as 'Cultivate Empathy,' 'Abandon Jargon,' and 'Prune Ruthlessly.' Hall offers an infinitely accessible primer on the art of effectively communicating above the digital noise of the twenty-first century."--

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Barcode Status Material Type CallNumber
37413317774307 متاح Non-fiction 808.042 HALL
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Hall, Trish (مؤلف)
التنسيق: كتاب
اللغة:English
منشور في: New York : Liveright Publishing Corporation, a division of W.W. Norton & Company, [2019]
الطبعة:First edition.
الموضوعات:

MARC

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008 190302s2019 nyu 001 0 eng c
010 |a  2019005692 
020 |a 9781631493058  |q (hardcover) 
020 |a 1631493051  |q (hardcover) 
035 |a (OCoLC)1090279279 
040 |a LBSOR/DLC  |b eng  |e rda  |c DLC  |d OCLCO  |d BDX  |d TP7  |d UKMGB  |d OCLCF  |d YDX 
042 |a pcc 
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092 0 |a 808.042 HALL 
100 1 |a Hall, Trish,  |e author. 
245 1 0 |a Writing to persuade :  |b how to bring people over to your side /  |c Trish Hall. 
250 |a First edition. 
264 1 |a New York :  |b Liveright Publishing Corporation, a division of W.W. Norton & Company,  |c [2019] 
300 |a xiv, 206 pages ;  |c 24 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
520 |a "In the tradition of The Elements of Style comes Trish Hall's essential new work on writing well--a sparkling instructional guide to persuading (almost) anyone, on (nearly) anything. Drawing on her vast experience editing everyone from Nobel Prize winners and global strongmen (Putin) to first-time pundits (Angelina Jolie), Hall presents the ultimate guide to writing persuasively for students, job applicants, and rookie authors looking to get published. She sets out the core principles for connecting with readers--laid out in illuminating chapters such as 'Cultivate Empathy,' 'Abandon Jargon,' and 'Prune Ruthlessly.' Hall offers an infinitely accessible primer on the art of effectively communicating above the digital noise of the twenty-first century."--  |c Provided by publisher. 
500 |a Includes index. 
505 0 |a Becoming a writer -- Becoming an editor -- Running op-ed -- Dealing with celebrities -- Finding your voice -- When to go personal -- Know your audience -- You like dogs? So do i! -- Play on feelings -- The power of empathy -- Don't argue -- Tell stories -- Why facts matter, even when they don't -- Focus. Be specific. Prune. And kill the jargon -- Coming up with ideas -- How to please editors -- We believe what we believe -- The power of moral values -- What really changes people -- Coda : go forth!. 
650 0 |a English language  |x Rhetoric. 
650 0 |a Persuasion (Rhetoric). 
949 |b 37413317774307  |c newanf  |d prta  |e 808.042 HALL  |g dt  |h 27.00  |q 1551579 
998 |a 2019.02.13 
999 f f |i 5c5e2a98-296b-54c3-b761-d99d28bf2f7f  |s 30c75a05-7768-544f-afbf-7a30cde69765  |t 0 
952 f f |p Standard Circulation  |a City of Spokane  |b Spokane Public Library  |c Branches  |d Central  |t 0  |e 808.042 HALL  |h Dewey Decimal classification  |i Non-fiction  |m 37413317774307