Creative change

why we resist it-- how we can embrace it
Jennifer Mueller
Book - 2017

Business leaders say they want creativity and need real innovation in order to thrive in a competitive world, yet chronically reject creative solutions and often embrace the familiar. Could it be that people love but also hate creative ideas? Could the "best practices" that organizations employ to manage innovation inadvertently kill innovation? Mueller provides a four-step process to help you disrupt your current mindset and recognize creative opportunity, allowing you to lead your organization in productive new directions.

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Bibliographic Details
Main Author: Mueller, Jennifer, 1972- (Author)
Format: Book
Language:English
Published: Boston : Houghton Mifflin Harcourt, 2017.
Subjects:

MARC

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245 1 0 |a Creative change :  |b why we resist it-- how we can embrace it /  |c Jennifer Mueller. 
264 1 |a Boston :  |b Houghton Mifflin Harcourt,  |c 2017. 
264 4 |c ©2017 
300 |a xiv, 239 pages ;  |c 22 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Preface: the seeds of our uncreative destruction -- The hidden innovation barrier -- Our love-hate relationship with creativity -- The science behind the paradox -- Self-disrupt: overcome your own bias against creativity -- Overcome others' bias against creativity -- Cultivating creative change in your organization -- Overcome the bias against creative leadership -- Stop generating ideas and start making impact. 
520 |a Business leaders say they want creativity and need real innovation in order to thrive in a competitive world, yet chronically reject creative solutions and often embrace the familiar. Could it be that people love but also hate creative ideas? Could the "best practices" that organizations employ to manage innovation inadvertently kill innovation? Mueller provides a four-step process to help you disrupt your current mindset and recognize creative opportunity, allowing you to lead your organization in productive new directions. 
650 0 |a Creative ability in business. 
650 0 |a Creative thinking. 
650 0 |a Change (Psychology) 
998 |a 2017.01.23 
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