Brand Design Foundations
Brand Design Foundations
Electronic Video - 2021
Learn exactly what branding is, and explore the process of developing a brand from research to final implementation.
Guardado en:
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| Autor Corporativo: | |
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| Formato: | Electrónico Video |
| Lenguaje: | English |
| Publicado: |
Carpenteria, CA
linkedin.com,
2021.
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| Materias: | |
| Acceso en línea: | View course details on linkedin.com/learning |
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| 100 | 1 | |a Adams, Sean |e speaker. | |
| 245 | 1 | 0 | |a Brand Design Foundations. |c with Sean Adams |
| 264 | 1 | |a Carpenteria, CA |b linkedin.com, |c 2021. | |
| 306 | |a 02h:34m:12s | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 500 | |a 12/02/202112:00:00AM | ||
| 520 | |a Learn exactly what branding is, and explore the process of developing a brand from research to final implementation. | ||
| 511 | 1 | |a Presenter: Sean Adams | |
| 520 | |a Everyone knows the importance of great branding, but how do you build a brand from scratch? In this course, Sean Adams, professor of branding and brand identity at ArtCenter College of Design, explains branding as a process that successfully communicates a company’s unique message. Sean summarizes the history of branding, from the Stone Age through today. He explains what a brand is, the role of the designer, the elements of branding, and more. Then Sean dives into the strategy behind creating a successful brand, including research, interviews, problem solving, and presentation. Sean covers the parts that go into creating a visual identity system, then walks you through the process of creating those parts. Next, he goes over everything that goes into building the visual system, including a color palette, typography, images, patterns, and presentation. Finally, Sean explains what you will hand off to the client and offers some best practices on making handoffs go smoothly. | ||
| 538 | |a Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection. | ||
| 655 | 4 | |a Instructional films. |2 lcgft | |
| 655 | 4 | |a Educational films. |2 lcgft | |
| 710 | 2 | |a linkedin.com (Firm) | |
| 856 | 4 | 0 | |u https://www.linkedin.com/learning/brand-design-foundations?u=95224889&auth=true |z View course details on linkedin.com/learning |
| 092 | |a ONLINE CLASS | ||