Marketing Strategy for Designers

Marketing Strategy for Designers

with Amy Balliett
Electronic Video - 2022

Learn some core tenets of marketing, along with how to manage marketers as clients, interpret marketing goals, and use those goals to inform design choices.

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Detalles Bibliográficos
Autor Corporativo: linkedin.com (Firm)
Otros Autores: Balliett, Amy (Orador)
Formato: Electrónico Video
Lenguaje:English
Publicado: Carpenteria, CA linkedin.com, 2022.
Materias:
Acceso en línea:View course details on linkedin.com/learning

MARC

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306 |a 02h:00m:14s 
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500 |a 10/27/202212:00:00AM 
520 |a Learn some core tenets of marketing, along with how to manage marketers as clients, interpret marketing goals, and use those goals to inform design choices. 
511 1 |a Presenter: Amy Balliett 
520 |a If graphic designers and marketers don't communicate effectively, it can result in time lost or work that doesn't meet the needs of the organization. In this course, Amy Balliett teaches designers some core tenets of marketing, as well as how to manage marketers as clients, interpret marketing goals, and use those goals to inform all design choices. Amy begins by helping you get into a marketing mindset. She explains the role of design in marketing, defines a marketing campaign, and goes over how to speak like a marketer. Then Amy dives into important marketing strategies, including SEO optimization, email marketing, content marketing, and much more. Next, she covers key components of building your marketing campaign, such as SMART goals, a content strategy roadmap, and visual language design. Finally, Amy wraps up with a discussion of how all the previous steps come together, as well as the follow-up process, measuring success, and showing your value. Note: This course was created by Amy Balliett. We are pleased to host this training in our library. 
538 |a Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection. 
655 4 |a Instructional films.  |2 lcgft 
655 4 |a Educational films.  |2 lcgft 
710 2 |a linkedin.com (Firm) 
856 4 0 |u https://www.linkedin.com/learning/marketing-strategy-for-designers?u=95224889&auth=true  |z View course details on linkedin.com/learning 
092 |a ONLINE CLASS