Designing an Authentic Brand

Designing an Authentic Brand

with Justin Ahrens
Electronic Video - 2020

Discover how you can develop, maintain, and evolve an authentic brand. Learn how a brand that lives its values can create deep connections with its clients and customers.

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Bibliographic Details
Corporate Author: linkedin.com (Firm)
Other Authors: Ahrens, Justin (Speaker)
Format: Electronic Video
Language:English
Published: Carpenteria, CA linkedin.com, 2020.
Subjects:
Online Access:View course details on linkedin.com/learning

MARC

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520 |a Discover how you can develop, maintain, and evolve an authentic brand. Learn how a brand that lives its values can create deep connections with its clients and customers. 
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520 |a An authentic brand is a powerful brand. It knows who its audience is, what they want, and how to reliably deliver it. When branding doesn’t have to try hard or fake anything, its sincerity can rise above the clamor. In this course, learn how to develop, maintain, and evolve an authentic brand. Instructor Justin Ahrens explores the research and processes that go into finding your brand's focus. He goes over the building blocks of a successful brand—one that can not only deliver on its promises, but also live its values. Plus, learn about identifying your brand's personality, what authenticity means to your customers, and the power of consistency and truth. 
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092 |a ONLINE CLASS