Online Marketing Foundations
online class - 2018
Learn today's online marketing techniques and find out how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.
Saved in:
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| Corporate Author: | |
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| Format: | Electronic |
| Language: | English |
| Published: |
Carpenteria, CA
lynda.com,
2018.
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| Online Access: | Click here for information and access to this online class. |
MARC
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| 040 | |a lynda.com |b eng | ||
| 092 | 0 | |a ONLINE CLASS | |
| 100 | 1 | |a Batesole, Brad, |e speaker. | |
| 245 | 1 | 0 | |a Online Marketing Foundations. |h [online class] / |c with Brad Batesole |
| 264 | 1 | |a Carpenteria, CA |b lynda.com, |c 2018. | |
| 306 | |a 04h:43m:41s | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 500 | |a 6/29/20187:00:00AM | ||
| 520 | |a Learn today's online marketing techniques and find out how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display. | ||
| 511 | 1 | |a Presenter: Brad Batesole | |
| 520 | |a Learn how to promote your business effectively online and develop a targeted online marketing strategy that engages potential customers throughout the digital landscape. In this course, Brad Batesole explains today's digital marketing techniques in simple terms, demonstrating how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display. Brad shows how to evaluate your website and identify conversion goals, measure and interpret website analytics, get the most out of SEO, and set up your first text and display ads. See how to connect with communities on the leading social networks, learn best practices for developing and distributing video marketing content, and find out what makes an email marketing campaign successful. This course also covers content marketing, mobile marketing, and influencer marketing, as well as recommendations for expanding your digital marketing skillset. Upon completing this foundational digital marketing course, you'll be equipped with skills and strategies that can help you navigate today's online landscape and develop a smart plan of action. This course is part of a Learning Path approved by the American Marketing Association. Gain the skills you need to become an AMA Professional Certified Marketer (PCM) in Digital Marketing by using the industry-leading courses and resources in the Learning Path. Take the AMA certification exam to show that you have what it takes to lead the digital transformation. | ||
| 538 | |a Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection. | ||
| 710 | 2 | |a Lynda.com (Firm) | |
| 856 | 4 | 0 | |u https://www.lynda.com/Marketing-tutorials/Online-Marketing-Foundations/693114-2.html?org=spokanelibrary.org&utm_source=marc |z View course details on lynda.com |y Click here for information and access to this online class. |z You will be leaving Spokane Public Library's website. |t 0 |
| 998 | |a 2018.08.15 | ||
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