Invisible rulers

the people who turn lies into reality

Invisible rulers

the people who turn lies into reality
Renée DiResta
Book - 2024

"By revealing the machinery and dynamics of the interplay between influencers, algorithms, and online crowds, DiResta illustrates the way propagandists deliberately undermine belief in the fundamental legitimacy of institutions that make society work. These invisible rulers create bespoke realities to revolutionize politics, culture, and society. Their work is driven by a simple maxim: if you make it trend, you make it true. DiResta predicts the consequences and offers ways for leaders to adapt and fight back"--

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Barcode Status Material Type CallNumber
37413322298599 Available New Adult Non-Fiction 303.38 DIRESTA
Bibliographic Details
Main Author: DiResta, Renee (Author)
Format: Book
Language:English
Published: New York : PublicAffairs, 2024.
Edition:First edition.
Subjects:

MARC

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245 1 0 |a Invisible rulers :  |b the people who turn lies into reality /  |c Renée DiResta. 
246 3 0 |a People who turn lies into reality 
250 |a First edition. 
264 1 |a New York :  |b PublicAffairs,  |c 2024. 
264 4 |c ©2024 
300 |a ix, 436 pages ;  |c 25 cm 
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504 |a Includes bibliographical references (pages 365-423) and index. 
500 |a "If you make it trend, you make it true"--Page 1 of dust jacket. 
520 |a "By revealing the machinery and dynamics of the interplay between influencers, algorithms, and online crowds, DiResta illustrates the way propagandists deliberately undermine belief in the fundamental legitimacy of institutions that make society work. These invisible rulers create bespoke realities to revolutionize politics, culture, and society. Their work is driven by a simple maxim: if you make it trend, you make it true. DiResta predicts the consequences and offers ways for leaders to adapt and fight back"--  |c Provided by publisher. 
505 0 |a Introduction: power, influence, lies, and truth -- Part I -- 1. The mill and the machine -- 2. If you make it trend, you make it true: influencers, algorithms, and crowds -- 3. Gurus, besties, and propagandists: how influencers shape culture, politics, and society -- The crowd: contagion, consensus, and the power of the collective -- Part II -- 5. Propagating the big lie -- 6. Agents of influence -- 7. Viruses, vaccines, and virality -- 8. The fantasy industrial complex -- 9. The path forward. 
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