Social media law for business
a practical guide for using Facebook Twitter Google+ and blogs without stepping on legal landmines
Book - 2015
Saved in:
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Indian Trail
Barcode | Status | Material Type | CallNumber | Availability |
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37413315639494 | Available | Non-fiction | 343.7309 GILMORE | Place a Hold |
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York :
McGraw-Hill Education,
[2015]
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Subjects: |
MARC
LEADER | 00000cam a2200000 i 4500 | ||
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001 | 549886 | ||
005 | 20150122124000.0 | ||
008 | 140709t20152015nyu b 001 0 eng | ||
010 | |a 2014027211 | ||
020 | |a 9780071799607 (pbk. : alk. paper) | ||
020 | |a 0071799605 (pbk. : alk. paper) | ||
020 | |z 9780071799614 (ebk.) | ||
035 | |a (OCoLC)877912607 | ||
040 | |a DLC |e rda |b eng |c DLC |d IG# |d YDXCP | ||
043 | |a n-us--- | ||
049 | |a UAGA | ||
082 | 0 | 0 | |a 343.7309/944 |2 23 |
092 | 0 | |a 343.7309 GILMORE | |
100 | 1 | |a Gilmore, Glen, |e author. | |
245 | 1 | 0 | |a Social media law for business : |b a practical guide for using Facebook, Twitter, Google+, and blogs without stepping on legal landmines / |c Glen Gilmore, Esq. |
264 | 1 | |a New York : |b McGraw-Hill Education, |c [2015] | |
264 | 4 | |c ©2015 | |
300 | |a viii, 262 pages ; |c 23 cm | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a unmediated |b n |2 rdamedia | ||
338 | |a volume |b nc |2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a How to write a social media policy without stepping on a legal landmine -- Social (& mobile) recruiting, hiring & firing : legal issues you need to know -- Copyright, trademark and fair use : how to share content on social networks without getting sued or losing your social media accounts -- Marketing in social media : what you need to know -- How to make required disclosures in digital advertising -- How to run a social media "contest" without losing the prize -- Thou shalt not spam (on social networks) -- A word about (mobile) apps -- Legal issues for blogs and bloggers -- "Business to government" : social media best practices for large organizations and social compliance in government -- Digital legacy (who gets your twitter and other digital accounts when you quit your job or when you die) -- Going global: international social media law -- Nike : a lesson in international social media non-disclosure -- Best practices for compliant social media: case studies -- Conclusion : the future of social media marketing for business. | |
650 | 0 | |a Social media |x Law and legislation |z United States. | |
998 | |a 2014.12.29 | ||
999 | f | f | |i de33de27-5049-5731-b824-30aa657c4766 |s 1017d189-2a53-5d86-8ea7-63154f521c3a |t 0 |
952 | f | f | |p Standard Circulation |a City of Spokane |b Spokane Public Library |c Branches |d Indian Trail |t 0 |e 343.7309 GILMORE |h Dewey Decimal classification |i Non-fiction |m 37413315639494 |