Osterwalder, A., Pigneur, Y., Bernarda, G., & Smith, A. (2014). Value proposition design: How to create products and services customers want : get started with ... John Wiley & Sons.
Style de citation Chicago (17e éd.)Osterwalder, Alexander, Yves Pigneur, Greg Bernarda, et Alan Smith. Value Proposition Design: How to Create Products and Services Customers Want : Get Started with ... Hoboken: John Wiley & Sons, 2014.
Style de citation MLA (8e éd.)Osterwalder, Alexander, et al. Value Proposition Design: How to Create Products and Services Customers Want : Get Started with ... John Wiley & Sons, 2014.
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