Transforming our image building our brand

the education advantage

Transforming our image building our brand

the education advantage
Valerie J Gross
Book - 2013

"This book describes a groundbreaking concept that enables public libraries--and librarians--to become indispensable by following a "Three Pillars" educational approach, and by replacing traditional terms with powerful, intuitive, value-enhanced terminology that everyone understands"--

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Barcode Status Material Type CallNumber
37413316801622 Sẵn có Non-fiction PROF 027.473 GROSS
Chi tiết về thư mục
Tác giả chính: Gross, Valerie J. (Tác giả)
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Santa Barbara, Calif. : Libraries Unlimited, [2013]
Những chủ đề:

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100 1 |a Gross, Valerie J.,  |e author. 
245 1 0 |a Transforming our image, building our brand :  |b the education advantage /  |c Valerie J. Gross. 
264 1 |a Santa Barbara, Calif. :  |b Libraries Unlimited,  |c [2013] 
264 4 |c ©2013 
300 |a xvi, 169 pages :  |b illustrations ;  |c 26 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
504 |a Includes bibliographical references (page 163) and index. 
520 |a "This book describes a groundbreaking concept that enables public libraries--and librarians--to become indispensable by following a "Three Pillars" educational approach, and by replacing traditional terms with powerful, intuitive, value-enhanced terminology that everyone understands"--  |c Provided by publisher. 
505 0 |a pt. 1. Overview : the what and why. The power of language ; The three pillars philosophy ; Supporting strategic vocabulary : key terms ; Supporting strategic vocabulary : a few more words ; Strategic titles ; Tricks of the trade -- pt. 2. Implementation : the how. A+ partners in education ; Internal steps ; Knock their socks off ; Sensational strategic planning ; Strong investment ; A new era. 
650 0 |a Librarians  |z United States  |x Public opinion. 
650 0 |a Librarians  |x Professional relationships  |z United States. 
650 0 |a Public libraries  |x Public relations  |z United States. 
650 0 |a Public libraries  |x Aims and objectives  |z United States. 
998 |a 2018.01.26 
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