The YouTube formula

how anyone can unlock the algorithm to drive views build an audience and grow revenue

The YouTube formula

how anyone can unlock the algorithm to drive views build an audience and grow revenue
Derral Eves
Book - 2021

"This book will provide everything a YouTube creator needs to optimize their content strategy, including in-depth, applicable strategies for how to launch a channel, drive massive view and subscriber growth, build a brand and increase engagement, improve searchability, and drive commerce through YouTube. This book will explain things about YouTube's algorithms that haven't been taught in any other book about the platform, and it will be done in an easy-to-follow format. It will have case studies and real answers from creators and businesses who are getting the results that every YouTube creator wants. It will take readers through the successful content creation process and how to follow-through and follow-up for best results"--

Enregistré dans:

Holdings -

Central

Barcode Status Material Type CallNumber
37413318273838 Disponible Non-fiction 384.38 EVES
Détails bibliographiques
Auteur principal: Eves, Derral (Auteur)
Format: Livre
Langue:English
Publié: Hoboken, New Jersey : John Wiley & Sons, Inc., [2021]
Sujets:

MARC

LEADER 00000cam a2200000 i 4500
001 722486
005 20210607082000.0
008 210331s2021 njua 001 0 eng
010 |a  2021010957 
020 |a 9781119716020  |q hardcover 
020 |a 1119716020  |q hardcover 
020 |z 9781119716044  |q adobe electronic book 
020 |z 9781119716037  |q electronic publication 
035 |a (OCoLC)1144886404 
040 |a DLC  |b eng  |e rda  |c DLC  |d JBL  |d ACN  |d ILC  |d YDXIT  |d YDX  |d OCLCO  |d OCLCF  |d YDX  |d UAG 
042 |a pcc 
049 |a UAGA 
082 0 0 |a 384.3/8  |2 23 
092 0 |a 384.38 EVES 
100 1 |a Eves, Derral,  |e author. 
245 1 4 |a The YouTube formula :  |b how anyone can unlock the algorithm to drive views, build an audience, and grow revenue /  |c Derral Eves. 
264 1 |a Hoboken, New Jersey :  |b John Wiley & Sons, Inc.,  |c [2021] 
300 |a xxxi, 320 pages :  |b illustrations ;  |c 24 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
500 |a Includes index. 
520 |a "This book will provide everything a YouTube creator needs to optimize their content strategy, including in-depth, applicable strategies for how to launch a channel, drive massive view and subscriber growth, build a brand and increase engagement, improve searchability, and drive commerce through YouTube. This book will explain things about YouTube's algorithms that haven't been taught in any other book about the platform, and it will be done in an easy-to-follow format. It will have case studies and real answers from creators and businesses who are getting the results that every YouTube creator wants. It will take readers through the successful content creation process and how to follow-through and follow-up for best results"--  |c Provided by publisher. 
505 0 |a Introduction -- The platform. Try, fail, analyze, adjust: a YouTube history lesson ; The YouTube ecosystem ; The YouTube AI: a deep learning machine ; The algorithm breakdown -- The opportunity. Why most YouTube channels fail to succeed ; Make money partnering with YouTube ; Use your influence to generate big money ; The real power of your influence: making a difference ; How businesses extend their reach and drive revenue -- The YouTube formula. The data-driven, human-centered formula ; Identify your audience ; Recon and research ; Content is king ; Feedback is queen ; Title and thumbnail: success starts with a click ; Engaging viewers' attention so they watch more ; Creating a YouTube content strategy ; Building a community around your content ; Optimizing, launching, and promoting your video ; Tweaking your content ; Try, fail, analyze, adjust: your YouTube success -- Appendix: Free YouTube formula bonus companion course. 
630 0 0 |a YouTube (Electronic resource) 
650 0 |a Webcasting. 
650 0 |a Internet videos  |x Economic aspects. 
650 0 |a Entrepreneurship. 
650 0 |a Success in business. 
776 0 8 |i Online version:  |a Eves, Derral.  |t YouTube formula  |d Hoboken, New Jersey : John Wiley & Sons, Inc., [2021]  |z 9781119716044  |w (DLC) 2021010958 
998 |a 2021.05.06 
999 f f |i fd99070d-81ef-5fed-8752-1202d01243d4  |s a5da4a93-edbe-565c-8a77-5596a8deac0d  |t 0 
952 f f |p Standard Circulation  |a City of Spokane  |b Spokane Public Library  |c Branches  |d Central  |t 0  |e 384.38 EVES  |h Dewey Decimal classification  |i Non-fiction  |m 37413318273838