Onward

How starbucks fought for its life without losing its soul

Onward

How starbucks fought for its life without losing its soul
Howard Schultz
Electronic Audio - 2011

In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of the company's ongoing transformation under his leadership revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity. A compelling, candid narrative documenting the maturing of a brand as well as a businessman, Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win.

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Schultz, Howard
अन्य लेखक: Bowlby, Stephen
स्वरूप: इलेक्ट्रोनिक ऑडियो
भाषा:English
प्रकाशित: Prince Frederick : HighBridge Audio, 2011.
संस्करण:Unabridged.
विषय:
ऑनलाइन पहुंच:Click here for information and access to this electronic book. You will be leaving Spokane Public Library's web site.
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Onward
how Starbucks fought for its life without losing its soul
Book
द्वारा Schultz, Howard
प्रकाशित 2011
पुस्तक

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MARC

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520 |a In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of the company's ongoing transformation under his leadership revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity. A compelling, candid narrative documenting the maturing of a brand as well as a businessman, Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win. 
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700 1 |a Bowlby, Stephen. 
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092 |a EAUDIO